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Media
Automotive News Article -- (4/19/2010)
Recession Slashed Ethnic Marketing Efforts - Mention of our new book, Black Is the New Green
AdWeek.com Article -- (2/2/2010)
How to Reach Affluent African Americans - An overview of our forthcoming book, titled Black Is the New Green: Marketing to Affluent African Americans
BlackGivesBack.com Article -- (1/21/2010)
Iconic French Fashion House Unveils Scarf to Celebrate Evidence Dance Company - Diversity Affluence forges relationship with the luxury goods company
DMNews.com Article -- (7/27/2009)
Diversity Affluence in DM News
Northjersey.com Article -- (2/26/2009)
An overlooked market
Press Release -- (2/04/2009)
New Study Shows Well-to-do Ethnic Consumers Hold $282 Billion in Purchasing Power
NJBiz.com Article -- (1/05/2009)
Deep Ethnic Pockets Continue to be Untouched - Firm finds blacks say makers of luxury goods are not aiming marketing campaigns at them
Press Release -- (8/01/2008)
Luxury Reaches New Markets with Meaning:
A Diversity Affluence™ Announcement
Press Release -- (4/21/2008)
Luis Diaz, Esq. joins Advisory Board
MediaPost -- (4/2008)
And Your Ads Will Follow
Press Release -- (3/10/2008)
Diversity Affluence, LLC., and UPTOWN Magazine Launch Exclusive Survey for Wealthy African-American Consumers
Press Release -- (1/23/2008)
Seton Hall Hosts Diversity Affluence Panel for Black History Month
Wall Street Journal -- (1/3/2008)
A Man's New Best Friends: Diamonds, Gold and Pearls
Association of National Advertisers -- (12/2007)
Multiculturally Speaking: Ties That Bind
Press Release -- (12/19/2007)
Andrea Hoffman, CEO of Diversity Affluence™
Joins Board of Evidence Dance Company
Press Release -- (9/6/2007)
Luxury Marketers Leave Billions on Table
Paterson Online -- (Winter 2007)
Affluent Ethnic Consumers Are Not Minorities
Wise Marketer -- (10/5/2007)
Affluent ethnic consumers to replace the baby boomer?
Press Release -- (7/24/2007)
Luxury Reaches New Markets with Meaning:
A Diversity Affluence™ Announcement
Star Ledger -- (4/24/2007)
Directory offers link to minority firms.
Automotive News -- (1/22/2007)
Automotive News World Congress: Marketers' Task: Create 'Tribes' of Cheerleaders
Automotive News -- (1/1/2007)
Diversity Affluence CEO to speak at the 2007 Automotive News World Congress.
The Wise Marketer -- (1/1/2007)
Trends in ethnic luxury marketing for 2007.
Press Release -- (11/9/2006)
Diversity Affluence, The authoritative voice of, and advocate for, marketing to the affluent ethnic consumer announces first elected board of advisors.
Press Release -- (10/19/2006)
Diversity Affluence; the sole authority on marketing to the affluent ethnic consumer.
Automotive News -- (10/16/2006) Diversity Affluence CEO Andrea Hoffman is interviewed in Automotive News Magazine.
Ebony Magazine -- (10/05/2006) An article in the November edition of Ebony Magazine celebrates Prince George's County as the richest African-American county in the nation.
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